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Following the closure of the 2024 edition of the Australian Regional Tourism Convention, Australian Regional Tourism (ART) has announced that the Adelaide Hills in South Australia will be the host region for next year’s Convention - to be held from 14th to 17th October 2025.

Explaining that, while being just a short drive from the gateway of Adelaide, the location provides an exciting backdrop for the regional tourism convention, ART Chair, Joel Chadwick commented “our congratulations to Adelaide Hills Tourism, the South Australian Tourism Commission and Business Events Adelaide for securing this highly sought-after national event.

“We are excited to be working with Adelaide Hills on delivering an outstanding program for 2025.

“This is a region that anchors heavily into its provenance and nature-based products, historical towns and villages, all of which are supported by a thriving local community and a growing visitor economy, common themes heavily explored by ART."

Just 20 minutes’ drive from the CBD, this thriving tourism region offers world-class winery experiences, pristine nature and wildlife, iconic agritourism products including Beerenberg and Jurlique, as well as the charming historic German town, Hahndorf.

The Australian Regional Tourism Convention will give us another valuable opportunity to showcase all that the Adelaide Hills offers, including agritourism, wellness and nature while encouraging delegates to extend their stay and enjoy wider South Australia.

Tanya Jarman, Regional Tourism Manager/Executive Officer at Adelaide Hills Tourism, noted “our region has gone through a phenomenal growth in product and industry capability.

“Being so close to a major city, the Hills is an ideal location for pre and post-conference touring, and aviation access through a major gateway. We are a region that is lucky to have the best of both worlds, where you can quickly retreat from a major city, or settle in for a long break”.

The ART Convention is regarded as the most significant annual event for industry, practitioners and government agencies engaged in regional tourism, anywhere in Australia. The convention is for all sectors of the tourism industry to exchange ideas about growing sustainable regional destinations and showcasing best practice success.

Click here for details of the 2025 Australian Regional Tourism Convention in the Australasian Leisure Management industry Calendar.

Images: The town of Hahndorf (top) and vineywards in the Adelaide Hills (below). Credit: Visit Adelaide Hill.

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