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BEIA to launch BE Mentored 2025 Programme

BEIA to launch BE Mentored 2025 Programme
March 15, 2025

Business Events Industry Aotearoa (BEIA) commences its 11th BE Mentored Programme on 19th March, with an in-person launch for mentees in Auckland at the All Blacks Experience, SkyCity Precinct.  

BEIA Chief Executive Lisa Hopkins shared “thanks to our sponsor New Zealand International Convention Centre (NZICC), 17 mentees will be joining us from around the country this year.

“We can't thank our mentors enough for the time and energy they give to the BE Mentored Programme, giving back to the industry and supporting our emerging leaders.”

Mentees come from a broad range of event management, tourism and hospitality backgrounds and are looking to develop their careers, build valuable relationships and broaden their experience within the business events industry. Mentors, who all volunteer their time, are experienced practitioners within their fields and hold senior management positions.

Sally Doherty of Sallyd & Co is again facilitating the Programme launch, which will be run as a workshop to help mentees prepare for their mentoring journey ahead, with what to expect and how to make the most of their time in the programme. A similar workshop will be held for mentors online.

Hopkins added “the response from both mentors and mentees who took part in previous programmes has been outstanding. We give mentees a personal support system, to help both professionally and personally, while mentors have the chance to nurture early-career professionals and share the wisdom of their experience.”

The programme will run through until BEIA's Annual Conference and AGM, being held in Auckland in November, when mentees and mentors will be recognised. Mentoring pairs will meet monthly between March and November.

“We are excited to follow the journey of our mentoring pairs and will be checking in during the course of the programme to see how they are progressing and provide any support required,” Hopkins enthused.

Image. 2024 BE Mentored Programme recognition day:(from left) Prue Daly from NZICC, mentee Loric Wang from BEIA and her mentor Shelley Cunningham from CD Event Management.

Business Events Industry Aotearoa (BEIA) is the official membership-based association of New Zealand's business events sector. It has more than 460 members across a broad range of industries. BEIA works to actively promote the sector for its members and New Zealand. It provides advocacy with central government; and offers assistance, information, professional development and business connections to its members.

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