News: Marketing
Basketball Australia announces Cygnett as naming rights partner of WNBL
Basketball Australia has today announced a three-year partnership with wholly Australian-owned and operated local digital accessories brand Cygnett. This significant investment in…
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Swim schools across the nation to offer free swimming lessons during Learn2Swim
The Australian Swim Schools Association (ASSA) has partnered with Learn2Swim week 2022 to offer a free swimming lesson across up to 150 of its swim schools across the country. The link…
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AFL announces multi-year content deal with TikTok video platform
The AFL has announced that it has agreed a multi-year partnership with short-form social video platform TikTok. With the AFL having amassed 220,000 followers on TikTok since 2022, the…
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2022 ARV Industry Gala Awards recognise aquatic industry excellence
Aquatics and Recreation Victoria (ARV) has acknowledged excellence in the industry at its 2022 awards, presenting 25 awards at a gala event, presented by Perfect Gym. Held at the…
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Sport fans want their teams to lead on environment, sustainability and inclusion issues
A new survey from YouGov has revealed that sport fans in 2022 have a concern about environmental, sustainability and diversity, equity and inclusion (DEI) issues with 47% of fans around…
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Death of tourism leader Stephen Gregg
Australasian Leisure Management is saddened to report the death of tourism industry leader Stephen Gregg, an inspirational figure over more than 40 years, overseeing some of…
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Orangetheory Fitness names Kelly Lohr as Chief Marketing Officer
Orangetheory Fitness has appointed Kelly Lohr as the company's Chief Marketing Officer to drive an evolved member experience, brand relevancy and company growth. As Orangetheory…
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Lake Macquarie council invites input on plans to expand tourism
The City of Lake Macquarie has released a draft plan outlining plans to attract four million visitors a year within the next 10 years. Aiming to capitalise on its natural assets and…
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