News: Marketing
Surf Lakes names Sam Bloom as new ambassador
Surf Lakes has announced former world para surfing champion and bestselling author Sam Bloom as the newest member of its ambassador team. Bloom, a two time world para surfing champion,…
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Adelaide 36ers make two senior appointments
The Adelaide 36ers NBL club has announced appointments to its commercial team with two new general managers joining to bring a combined four decades of experience in sports events and…
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Simpleview survey finds low digital literacy across the tourism industry
The global visitor economy is not keeping pace with other industries and is hampered by low digital literacy within organisations and stakeholders, according to a new international…
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MCC extends data and analytics partnership with Gemba to make evidence-based decisions
Melbourne Cricket Club, custodians of the Melbourne Cricket Ground (MCG) have extended their partnership with Gemba for another 12 months to manage and deliver the Club’s data,…
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FIBA approves use of glass LED courts for elite tournaments
The International Basketball Federation (FIBA) has approved the use of LED glass courts in elite-level tournaments, allowing new broadcast experiences and sponsorships activations.…
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We Wander delivers wellness and hospitality experiences via gift boxing
We Wander are supporting local hospitality, tourism and wellness businesses with their new Gift Boxes which offer a range of impressive and memorable experiences. The gift boxes include…
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NAB extends AFLW naming rights and AFL major partnership
The National Australia Bank (NAB) has renewed its sponsorship arrangement with the AFL - with its six-year renewal extending its relationship with the sport to 20 years. As part of the…
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Sunshine Coast deploys pineapples to boost winter visitation
Visit Sunshine Coast is partnering with My Queensland and one of Australia’s largest pineapple producers – Sunshine Coast based Pure Gold Pineapples – for a winter…
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