News: Marketing

Australian Olympic Committee records small profit despite COVID challenges and fall in sponsorship revenue

Releasing its annual report, the Australian Olympic Committee (AOC) has revealed a small profit of $500,000 in the 2021 financial year after the COVID-19-impaced Olympics saw a fall in…

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Apr 8, 2022 Finance / Marketing / Sport /

 
 

Deloitte announced as International Olympic Committee partner until Brisbane 2032 Olympics

The International Olympic Committee (IOC) and global consultants Deloitte have signed a 10-year, five-Games partnership that will see as an Olympics sponsor until the 2032 Brisbane Olympic…

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Apr 8, 2022 Consultants / Events / Finance / Marketing / Sport /

 
 

Octagon launches specialist agency focusing on sport’s role in driving social change

Sports marketing agency Octagon has launched a new division called No2ndPlace which seeks to use sport to generate awareness around a range of issues and bring about social change.…

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Apr 8, 2022 Culture / Marketing / Sport /

 
 

Injury to young boy at Movie World unlikely to impact Gold Coast’s hoped for Easter tourism surge

An injury suffered by a 12-year-old boy who fell from a ride at Warner Bros. Movie World earlier this week is unlikely to impact the Gold Coast’s tourism recovery and hoped for…

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Apr 8, 2022 Attractions / Marketing / Safety / Tourism /

 
 

Logan City Council launches new tourism destination brand

Logan City Council has launched a new tourism destination brand – Explore Logan – which will introduce visitors to the best the city has to offer, from a thriving art scene to…

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Apr 8, 2022 Marketing / Tourism /

 
 

Entries open for National Sports Convention Innovation Awards

The organisers of the National Sports & Physical Activity Convention (NSC) have advised that entries are now open for the Australian Sport, Recreation and Play Innovation Awards. The…

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Apr 5, 2022 Marketing / Play / Recreation / Sport /

 
 

89% rise in AFLW club membership numbers

The AFL has reported a “massive 89% increase” increase in AFLW club memberships to reach record levels, advising that “support for elite women's football has reached…

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Apr 5, 2022 Marketing / Sport /

 
 

OneFitStop reveals rebranding as Hapana

Leading fitness business solutions provider OneFitStop has announced that it will trade under a new name, Hapana, while also introducing a new logo and brand identity. Launched nine years…

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Apr 5, 2022 Fitness / Marketing / Technology / Wellness /

 
 

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