News: Marketing
Basketball Australia names Matt Scriven as new chief executive
Basketball Australia has today announced the appointment of Matt Scriven, most recently the Managing Director of Nine Melbourne, as its new Chief Executive. Revealing the appointment,…
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Xponential Fitness files with US authorities for initial public offering
Xponential Fitness, owner of multiple exercise brands including Club Pilates, CycleBar and Pure Barre, has filed a form with the United States Securities and Exchange Commission for an…
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Genesis Health and Fitness’ Ian Jensen-Muir advises of group’s new marketing strategies
Ian Jensen-Muir, Chief Executive of Genesis Health + Fitness, has advised that leading fitness club group is trying new marketing strategies to reach out to new members. Responding to an…
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DAZN partnership to increase global exposure of women’s football
In a first for women’s football, leading global sports streaming platform DAZN has partnered with UEFA and YouTube to ensure the UEFA Women’s Champions League can be seen…
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Tourism WA announces new Board chairperson and members
Di Bain has been appointed as the new Tourism Western Australia Board chairperson. Bain has been a board member since May 2019 and has a wealth of experience in marketing and journalism…
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Genesis Fitness promotes sponsored Facebook post as ‘news’
Leading exercise facility group Genesis Health and Fitness has been promoting a sponsored post on Facebook, in which it claims to be the "#1 Growing Fitness Franchise", as…
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EEAA refocuses lobbying and advocacy on accelerating COVID vaccination process
The Exhibition and Event Association of Australasia has advised that they shifting their lobbying and advocacy focus onto accelerating the vaccination process. In a statement released…
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MKTG partners with LetsPlay.Live to expand esport commercial opportunities in Australia
MKTG Sports + Entertainment has today announced a new partnership with leading Oceanic esports media company LetsPlay.Live that will result in more gaming and esports commercial…
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