News: Marketing
Australian Innovative Systems adopts ‘AIS Water’ acronym as used by Australasian Leisure Management
Leading international water disinfection company and manufacturer, Australian Innovative Systems (AIS), has announced it is to trade as AIS Water. Elena Gosse, Chief Executive of the…
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Falling memberships sees increasing number of golf club closures
Almost 100 golf clubs across Australia are on the brink of financial collapse following two decades of declining memberships. As reported by ABC Western Plains, recent data from Golf…
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NRL looks to guide reputation of the game with new corporate affairs appointment
The National Rugby League (NRL) has appointed Liz Deegan to the newly created executive role of Chief Corporate Affairs Officer. After 31 years at News Corp, across roles such as a…
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ALFA enters new era as states come together
The Australian Leisure Facilities Association (ALFA) has enacted a new operational structure to better align the interest of the state-based associations and broader industry. The recent…
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Poll shows multichannel marketing now ‘essential’ for sport brands
A new survey of sports fans which shows they use a variety digital feeds to access sports news underlines that sports brands should be using multichannel marketing to drive event ticket…
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Les Mills filming to be held in Australia for the first time
With the vibrancy of Les Mills International group fitness classes backed by a process of creating ‘new releases’ every three months - to ensure the music is fresh and the…
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ATIC appoints tourism leader as Executive Director
The Australian Tourism Industry Council (ATIC) has made a major strategic appointment with experienced tourism, aviation and corporate executive Simon Westaway becoming its Executive…
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South Brisbane’s Parkinson Aquatic Centre named Queensland facility of the year
Major upgrades to Parkinson Aquatic Centre in south Brisbane have helped win it the Jonas Leisure Facility of the Year Award at the Australian Leisure Facilities Association Queensland…
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