News: Marketing
Industry sales expert creates new Sales Authority Club network
Fitness industry sales expert Steve Jensen, founder and Managing Director of Impact Training Corporation, has launched a new sales community, the Sales Authority Club. Having gone live in…
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Court hears that NRL off season incidents have ‘ruined’ Telstra’s brand
NRL sponsor Telstra has been reported as advising that bad behaviour by NRL players during the code’s ‘summer from hell’ has damaged its brand. Revealed this week in…
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Gym memberships account for half of Australian fitness industry revenues
Gym membership was the largest revenue generating stream for the Australia fitness industry in 2018, accounting for more than half of the overall revenue during the year, while the ongoing…
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Australia’s tourism accreditation program reveals new branding
Following more than 20 successful years of recognising high-quality tourism businesses, the Australian Tourism Accreditation Program has been re-branded. Aiming to “better…
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Auckland’s new festival Elemental AKL closes after staging more than 65 events
The inaugural Elemental AKL festival finished this week with further strong attendance over the final weekend of events including Albert Park’s interactive light playground Tūrama,…
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Clubs combine efforts to promote Scenic Rim Golf courses
Queensland’s Scenic Rim Regional Council and five local golf clubs have banded together to promote the region’s diverse golfing destinations. Their focus lies on the local…
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Asia-Pacific markets targeted by USA fitness franchises
A new report from World Franchise Associates has suggested that an increasing number of USA-based fitness franchise concepts are looking to expand beyond North America. The World…
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PAC announces finalists for 2019 Drover Awards
Performing Arts Connections (PAC) Australia has announced the finalists for its 2019 Drover Awards. PAC Australia's Drover Awards recognise excellence in the field of regional…
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