News: Marketing
Melbourne Theatre Company announces major partnership with ANZ
The Melbourne Theatre Company (MTC) has announced a major three-year partnership with ANZ that will see the bank become the exclusive major partner for MTC’s ANZ Forum Nights.…
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Netball Queensland seeks naming rights sponsor for new Brisbane Arena
With the new Queensland State Netball Centre due to open next year, Netball Queensland is seeking a naming rights sponsor for the state-of-the-art facility. When it opens, the $44 million…
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Fitness First announces foundation partnerships with NRL Women’s Premiership and Touch Football Australia
The Fitness and Lifestyle Group-owned Fitness First is to become a foundation partner of the inaugural NRL Holden Women’s Premiership and Touch Football Australia in a new multi-year…
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NBL renews partnerships with Chemist Warehouse, Europcar and ESPN
The National Basketball League (NBL) has renewed its long-serving partnerships with sponsors Chemist Warehouse and Europcar while also agreeing a broadcast deal with ESPN for the upcoming…
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Visitor numbers and tourist spending increase while length of stays stalls
New IBISWorld research reveals ongoing growth in Australia’s tourism industry, which was worth $125.9 billion last year while employing more than 600,000 people across the nation.…
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FITREC names Mel Tempest as Global Ambassador
FITREC has announced the appointment of Mel Tempest as Global Ambassador for its fitness registration services. Announcing the appointment, FITREC Managing Director, Dennis Hosking…
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27th September to be observed as World Tourism Day
Aimed at fostering global awareness of the value of tourism, World Tourism Day will be celebrated around the world on 27th September. World Tourism Day highlights the power of tourism for…
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Ardent Leisure facing naming challenges with new Dreamworld simulator ride
Ardent Leisure is reportedly facing a series of obstacles with the branding of its new ‘flying theatre’ simulator ride at Dreamworld. Following an abortive attempt to register…
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