News: Marketing
Etihad Stadium welcomes 40-millionth event patron
Claiming to be the world’s busiest multipurpose stadium, Etihad Stadium, welcomed its 40-millionth event patron through the gates on Friday 27th April, marking the occasion by…
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Formula 1 looks to engage younger generation of fans
Formula 1 has refreshed its digital media strategy as it looks to attract a younger crowd of ticket-buyers and remote viewers. Since Liberty Media’s takeover of the motorsport in…
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Discovery Parks adds international tourism executive to its team
Former international airlines executive Darren Peisley will join Discovery Parks to help drive the next phase of its expansion into loyalty and new products. Peisley, with over 20…
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Steve Irwin immortalised on the Hollywood Walk of Fame
A newly unveiled star on the Hollywood Walk of Fame is marking Steve Irwin’s contribution to the film and television industry through his wildlife documentaries. Terri, Bindi and…
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New Zealanders continue to see benefits of international tourism
Following a record summer for international visitor arrivals, the majority of New Zealanders remain positive about the impact of tourism and overall sentiment has slightly improved,…
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Queensland Government looks to future sporting events for Commonwealth Games venues
The Queensland Government is aiming for the Gold Coast to continue as a focal point for major international sporting and business events as part of the legacy of region’s hosting of…
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VicHealth campaign looks to overcome barriers to women’s activity
VicHealth’s new female focused activity, This Girl Can, is aiming to empower women to get active and overcome feelings of judgement which research shows is stopping them from…
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WTTC recognises sustainable tourism excellence with 2018 Awards
Celebrating inspirational, world-changing tourism initiatives from all over the globe, the World Travel and Tourism Council (WTTC) has announced the winners of the 2018 Tourism for…
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