News: Marketing
TTF welcomes Victorian Government’s tourism backing in 2018/19 budget
The Victorian Government’s increased investment in tourism in its 2018/19 Budget will bolster the State’s visitor economy and enhance its reputation as one of the world’s…
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Technogym ‘Let’s Move for a Better World’ campaign exceeds all expectations
Technogym has advised that the 2018 edition of its ‘Let’s Move for a Better World’ campaign has exceeded all expectations, connecting a community of over 180,000 people…
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The Fitness Business Podcast and GymSales partner to drive improved sales processes
Leading fitness industry marketing businesses The Fitness Business Podcast and GymSales have announced a partnership that aims to improve sales processes and results. Used by over 3,000…
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Etihad Stadium welcomes 40-millionth event patron
Claiming to be the world’s busiest multipurpose stadium, Etihad Stadium, welcomed its 40-millionth event patron through the gates on Friday 27th April, marking the occasion by…
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Formula 1 looks to engage younger generation of fans
Formula 1 has refreshed its digital media strategy as it looks to attract a younger crowd of ticket-buyers and remote viewers. Since Liberty Media’s takeover of the motorsport in…
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Discovery Parks adds international tourism executive to its team
Former international airlines executive Darren Peisley will join Discovery Parks to help drive the next phase of its expansion into loyalty and new products. Peisley, with over 20…
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Steve Irwin immortalised on the Hollywood Walk of Fame
A newly unveiled star on the Hollywood Walk of Fame is marking Steve Irwin’s contribution to the film and television industry through his wildlife documentaries. Terri, Bindi and…
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New Zealanders continue to see benefits of international tourism
Following a record summer for international visitor arrivals, the majority of New Zealanders remain positive about the impact of tourism and overall sentiment has slightly improved,…
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