News: Marketing
Dump New Year’s resolutions and make a personal contact to improve
Life coach, counsellor and mediator and best-selling author Darleen Barton is urging Australians to dump New Year's resolutions and instead make a personal contract to improve.…
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Myzone launches new brand identity
Leading wearable fitness technology solution Myzone has unveiled a fresh brand look. Established in 2011, the company has seen significant year-on-year growth, making ‘wearable…
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Inside Sport launches 2018 Clubbies Awards
Inside Sport magazine, with the backing of insurers Sportscover and the Confederation of Australian Sport (CAS) have announced details of the 2018 Clubbies Awards. Now entering its third…
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Australian Institute of Fitness recognises Justin Tamsett as ‘industry legend’
Training organisation the Australian Institute of Fitness has recognised fitness industry consultant Justin Tamsett as an 'industry legend'. The status recognises Tamsett's…
read moreMicrosoft shares sport fan engagement learnings
Multinational technology company Microsoft has used examples of its work with leading sporting properties to explain how “putting customers at the heart of your brand (will)…
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Jeremy Johnson to step down from Sovereign Hill Chief Executive’s role
Jeremy Johnson, the long serving Chief Executive of Ballarat attraction Sovereign Hill, is to step down from his role in the middle of 2018. Announcing Johnson’s departure,…
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Johnson Health Tech Australia names former elite road cyclist as Wattbike ambassador
Johnson Health Tech Australia (JHTA) has signed a sponsorship agreement with former elite road cyclist Joanne Tralaggan, naming her brand ambassador and master trainer for Wattbike in…
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Les Mills International helps UNICEF raise US$850,000 for global Workout for Water campaign
A global fitness fundraising initiative, Workout For Water, has raised more than USD$850,000 to help combat ongoing humanitarian crises. The campaign centred on a one-day exercise event…
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