News: Marketing
Australian Rugby Union rebrands as Rugby Australia
Coinciding with its move to a brand-new headquarters, the national body for rugby union in Australia has been rebranded to Rugby Australia. Announcing the brand evolution, Australian…
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Fitness and Lifestyle Group acquires Go Health Clubs
Following its dramatic entry into the fitness industry last year with its rapid acquisition of Goodlife Health Clubs, Fitness First Australia and Jetts Fitness, the Fitness and Lifestyle…
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Australian Olympic Committee fails in appeal over Rio ambush marketing case
The Australian Olympic Committee has expressed its disappointment after the Full Court of the Federal Court yesterday (25th October) dismissed its appeal against a ruling concerning…
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PFA releases inaugural W-League Report
Professional Footballers Australia (PFA) has today released its inaugural W-League Report. Compiled on the same terms as the PFA’s recently published A-League Report, the W-League…
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Cantaloupe Hotels Group looks to develop Sri Lankan surf tourism
Boutique hotel operator, Cantaloupe Hotels Group, has formed a new partnership with surf tour operator The Perfect Wave that aims to establish Sri Lanka as a world-class surfing…
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Milford and Routeburn Guided Walks receive Qualmark Gold Status
Queenstown-based hiking specialists, Ultimate Hikes is kicking off the hiking season on a high, after being awarded Qualmark Gold for its guided walk operation on the Milford and Routeburn…
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Whitsundays tourism award winners reject Adani-sponsored prize
At least two winners of this year's Whitsundays Tourism awards have rejected prizes sponsored by controversial mining giant Adani. According to a report in the Guardian Australia,…
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Global marketing and sponsorship growth to feature at SportAccord Convention 2018
With global sports sponsorship set to achieve US$44 billion in 2017, the staging of the SportAccord Convention 2018 in Bangkok, Thailand will, among a range of themes, shows how the sport…
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