News: Marketing
Bastion Collective acquires US-based SEO and digital advertising agency
Rapidly growing Australian communications group Bastion Collective has expanded its foray into the United States with the acquisition of the Californian-based SEO and digital advertising…
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Australian Jet Sprint Championship takes out major regional award
The town of Keith this year sunk a bore, dug a track at its showground and hosted the opening round of the Australian Jet Sprint Championship as part of its fifth annual Diesel and Dirt…
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PATA extends Hardy’s Chief Executive contract
The Executive Board of the Pacific Asia Travel Association (PATA) has extended the contract of Chief Executive Dr. Mario Hardy for a period of three years commencing from 1st January…
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Study to investigate fans’ real stadium experiences
With ‘fan engagement’ being a major buzzword in sport and venue marketing in recent years, the reality in many Australian sports this year, particularly in rugby league and…
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Tourism Australia launches youth orientated news channel
Tourism Australia has launched Aussie News Today, a tongue-in-cheek news channel serving up good news stories from across Australia. The show will broadcast stories into the news feeds of…
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Vision Personal Training appoints new Head of Marketing
Leading personal training franchisor Vision Personal Training has announced the executive appointment of Rebecca Carson as its new Head of Marketing. Carson will be responsible for…
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Choice names Viagogo among Australia’s shonkiest products of 2017
Consumer advocacy group Choice has named ticket resale website Viagogo among as a 'winner' in its 2017 Shonky Awards. "Naming and shaming this year's shonkiest companies…
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Club Lime introduces live club traffic statistics to assist member scheduling
In what is believed to be an industry-first, Canberra-based fitness and recreation group Club Lime has continued its innovative approach to fitness paired with technology, by providing…
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