News: Marketing

Global sports industry revenues predicted to reach US$260 billion by 2033

A newly-released report from sports marketing agency Two Circles has predicted that the global sports industry will be worth $260 billion by 2033. Assessing the market as currently…

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Mar 12, 2024 Marketing / Sport /

 
 

Change of name for Gold Coast’s Heritage Bank Stadium

The home of the Gold Coast SUNS has been renamed as the People First Stadium. Just over a year after the Carrara venue became Heritage Bank Stadium, the change of branding, announced on…

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Mar 11, 2024 Marketing / Sport / Venues /

 
 

Gympie’s popular attractions feature in dedicated MONOPOLY board

The makers of MONOPOLY have selected tourism destination Gympie - a town built on the profits of gold and located 170 kms north of Brisbane - for its own dedicated board game. Gympie is…

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Mar 11, 2024 Attractions / Marketing / Tourism /

 
 

ROLLER delivers insights into visitor segmentation for attractions and theme parks

Ticketing, CRM and POS specialist platform ROLLER has shared its insights into visitor segmentation for theme parks and attractions - providing a detailed look at approaches, applications…

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Mar 10, 2024 Attractions / Marketing / Retail / Technology / Tourism /

 
 

GWS Giants announce ENGIE as naming right holder for home ground at Sydney Olympic Park

In partnership with the Royal Agricultural Society of NSW, the AFL’s GWS GIANTS have announced a new naming rights partner for their home ground at Sydney Olympic Park. The…

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Mar 7, 2024 Events / Marketing / Sport / Venues /

 
 

IHRSA rebrands as the Health & Fitness Association

The International Health, Racquet and Sportsclub Association (IHRSA) has announced that it is to operate under the new name of the Health & Fitness Association - a modernisation that…

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Mar 7, 2024 Education / Fitness / Marketing / Wellness /

 
 

Netball Australia extends sponsorships with ASICS and Westfield

Sports performance brand ASICS will continue its longstanding partnership with Netball Australia into a 28th year - renewing as the sport’s official footwear partner - while the…

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Mar 6, 2024 Marketing / Recreation / Retail / Sport /

 
 

Strategic Membership Solutions spotlights 14 conversations dominating Association Planning in 2024

Strategic Membership Solutions, an organisation providing strategic planning, sponsorship, and membership support for associations, has spotlighted the 14 conversations dominating…

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Mar 6, 2024 Events / Finance / Marketing /

 
 

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