News: Marketing
Nature Coast taps into UK’s adventure market with multi-faceted campaign
Australia’s Nature Coast (Queensland’s Sunshine and Fraser Coasts) is being showcased in the UK market through a multi-faceted digital marketing campaign featuring some of…
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Anytime Fitness’ media subsidiary changes name to drive future growth
In a move to diversify its media portfolio, Anytime Fitness' media business, Anytime Vision, has changed its name to Collective Media. Effective from 1st April 2016, the name change…
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Auckland Pools and Leisure introduces 30 minute fitness program
Auckland Council Pools and Leisure has launched ‘Let’s Make It Fit’ - a tailored 30 minute fitness program for busy people who can’t find time to exercise. The new…
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TTF say Australian tourism should be key Federal election issue
With the latest Australian Bureau of Statistics (ABS) figures on overseas arrivals showing 8.7% growth on the previous year, the Tourism & Transport Forum Australia (TTF) believes all…
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Live Nation moves to present Virtual Reality music events
Live Nation, NextVR, Hulu, and Vice Media have teamed together to stream a series of virtual reality concerts that will launch in the coming months Introducing the concept in an interview…
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Valley Reserve playspace wins Parks and Leisure Australia state award
The Valley Reserve playspace in Mount Waverley has been named Victoria’s best new major playspace (in the above $500,000 category) in awards presented by Parks and Leisure…
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Multi-million dollar Western Australian aquatic and recreation complex to be known as Cockburn ARC
A poll of more than 2,000 residents has seen the City of Cockburn’s new $109 million aquatic, recreation and sport complex - which will incorporate the Fremantle Dockers' new…
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Decathlon to take on Rebel in Australia’s $1.3 billion sporting equipment market
With Rebel Sport currently the largest single player in Australia’s $1.3 billion sporting equipment market, Roy Morgan Research has offered a snapshot of the sector ahead of the…
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