News: Marketing

New World Rugby partnership looks to redefine fan experience

World Rugby has announced an exclusive agreement with Sports Travel and Hospitality (STH) which it says will “redefine the premium fan experience” through the next three…

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Jan 11, 2025 Marketing / Sport / Technology / Venues /

 
 

Live Nation Concerts names new Senior Vice President of Artist Development and Global Touring

Live Nation has today announced the appointment of Milly Olykan as Senior Vice President of Artist Development and Global Touring. Joining the company’s Concerts division in January…

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Jan 10, 2025 Entertainment / Events / Marketing / Venues /

 
 

Water safety knowledge and confidence boosted via Float to Survive with GOswim campaign

Belgravia Leisure’s GOswim program saw over 60,000 GOSwim students in almost 80 swim school locations across Australia absorb the Float to Survive with GOswim message, with a 20%…

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Jan 10, 2025 Aquatics / Education / Marketing / Safety /

 
 

Aardman and Spacetoon partner to deliver ‘Shaun the Sheep’ to MENA region  

Multi-award-winning independent animation studio Aardman has strategically partnered with Spacetoon, an international media and entertainment conglomerate directed to families to deliver…

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Jan 10, 2025 Attractions / Entertainment / Marketing /

 
 

Pirelli and Australian Open sign partnership

Pirelli and Australian Open have signed a partnership deal which sees, Pirelli from 2025 become the Official Tyre Partner of the Australian Open, which starts on Sunday 12th January in…

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Jan 9, 2025 Events / Marketing / Retail / Sport /

 
 

Starmax Fencing champions young fencers in Malaysia

Malaysia's premier provider of fencing equipment, Starmax Fencing, has announced an equipment sponsorship deal with Saif Nordin, one of Malaysia's most promising young athletes in…

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Jan 9, 2025 Marketing / Retail / Sport /

 
 

Binance partnership delivers design opportunity for Australian Grand Prix fans

Binance, a global cryptocurrency exchange, has partnered with BWT Alpine Formula One driver, Pierre Gasly, to give fans the chance to design his helmet for the season-opening Australian…

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Jan 9, 2025 Design / Events / Finance / Marketing / Sport /

 
 

Tourism Victoria removes social media post describing unpatrolled Mornington Peninsula beach as a ‘pristine swimming spot’

Number 16 beach, on the Bass Strait side of Rye, is described on the Visit Victoria website as “recommended for experienced surfers only” as it is not patrolled by lifesavers.…

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Jan 5, 2025 Marketing / Recreation / Safety / Tourism /

 
 

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