News: Marketing

Alta Global partnership with UFC Gym looks to drive pathway from mixed martial arts fandom to participation

NSW-founded martial arts and combat sports training technology company Alta Global has partnered with the UFC Gym Group in an initiative that aims to create a pathway from mixed martial…

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Nov 12, 2024 ByNigel Benton Fitness / Marketing / Sport / Technology /

 
 

Belgravia Health and Fitness’ Ian Jensen-Muir reflects on fitness’ changing franchising landscape

Having presented at a series of fitness industry conferences around the world this year, Ian Jensen-Muir, Chief Executive of Belgravia Health & Fitness has shared his personal insights…

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Nov 12, 2024 Aquatics / Fitness / Marketing / Retail / Wellness /

 
 

Cronulla Sharks starts search for new stadium naming rights partner

The NRL’s Cronulla Sharks are inviting potential sponsors to apply to gain the exclusive naming rights for their stadium following the end of the longstanding partnership with…

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Nov 12, 2024 Marketing / Sport / Venues /

 
 

Tourism Tasmania’s ‘Odd Jobs’ campaign secures international recognition  

Tasmania’s tourism offerings have been recognised on the international stage having secured two global awards at the 10th annual City Nation Place Global conference in London - the…

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Nov 11, 2024 Marketing / Tourism /

 
 

Squash Australian Open secures new naming rights partner

Having been elevated to one of the leading events on the PSA Squash Tour, Australia’s premier tournament has secured Easy Times Brewing Co as their new naming rights partner. The…

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Nov 11, 2024 Events / Marketing / Sport /

 
 

Tourism Excellence recognised at Perth Airport WA Tourism Awards

The winners and medallists of the prestigious Perth Airport WA Tourism Awards have been announced at a gala dinner at Crown Perth. Western Australia's premier awards night…

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Nov 10, 2024 Attractions / Culture / Entertainment / Marketing / Tourism /

 
 

AUSactive to rollout Million Moves initiative in Western Australia

Following its successful inaugural Million Moves event on Queensland’s Sunshine Coast in May this year, AUSactive is set to roll out the initiative in Western Australia in May 2025,…

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Nov 9, 2024 Events / Fitness / Marketing / Wellness /

 
 

Australian Sports Commission announces marketing and communication network for Play Well program

The Australian Sports Commission (ASC) has announced a 12-person group of executives largely drawn from national sporting organisations as members of the first Play Well Marketing,…

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Nov 8, 2024 Government / Marketing / Sport /

 
 

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