News: Marketing
Cricket Australia agrees new two-year partnership with Gatorade
Gatorade and Cricket Australia have announced an extension of their longstanding partnership, which will now span 23 years, continuing through to the 2025/26 season. As well as…
read morePlanet Fitness promotional campaign coincides with new gym openings
With 24 locations in operation and looking to open at least 10 new outlets per year, Planet Fitness Australia has set out its requirements for new sites across its targeted states of…
read moreSports Commission launches ‘Warm up with Winter Sport’ campaign
Aiming to encourage children and adults to get active through sport during the cooler months through sport, the Australian Sports Commission (ASC) has unveiled its 'Warm up with Winter…
read moreFootball Australia reveals ‘Champions League’ style national second tier competition
Following the confirmation of its National Second Tier (NST) format in October last year and described as offering “a national stage for clubs, communities and the future” of…
read moreLift Brands and Beyond Activ sign partnership to drive global growth
Lift Brands has signed a two-year strategic partnership with Beyond Activ aimed at strengthening its global marketing and business development efforts and flagging its intent for further…
read moreNew promotional campaign drives Super Rugby 2025 season launch
A Super Rugby season described as the 'most important in decades' is set to commence this weekend with the competition set to include a series of law tweaks intended to encourage…
read moreJohnson Fitness and Wellness unveils Sydney retail concept store with Decathlon
In collaboration with sporting retailer Decathlon, Johnson Fitness and Wellness Australia (JFW-AU), a division of Johnson Health Tech, has announced the launch of its first concept store…
read moreSports Medicine Australia funds Concussion Management Awareness campaign
Sports Medicine Australia recognises that concussion is a serious issue, and staying up to date with the latest guidance can be challenging. That’s why Sports Medicine Australia has…
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