News: Marketing

Supercars secures extended Pirtek partnership

Supercars has announced the renewal of its 26-year partnership with Pirtek - one of the most longstanding sponsorships in Australian sport - with the hydraulic and industrial hose supplier…

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Apr 26, 2023 Marketing / Sport /

 
 

University of South Australia research suggests ‘fitspiration’ influencers deliver dubious information

In an audit of the leading Instagram 'fitspiration' accounts, University of South Australia (UniSA) researchers found that nearly two thirds of the top 100 influencers published…

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Apr 26, 2023 Fitness / Marketing / Wellness /

 
 

AUSactive appoints Mel Tempest to advocacy role

AUSactive has announced the appointment of Mel Tempest, owner of the Ballarat Body & Soul Genesis 24/7 gym and the creator of the Gym Owners Fitness Business Podcast, who it inducted…

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Apr 25, 2023 Fitness / Marketing /

 
 

Australian athletes, sportspeople, artists and actors support ACF shock tactic campaign

The Australian Conservation Foundation’s latest campaign - Save Our Big Backyard  - deploys shock tactics to stop Australia’s extinction crisis and is being supported by…

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Apr 25, 2023 Environment / Marketing /

 
 

Planet Fitness looks to ‘shake up the Victorian fitness industry’

Planet Fitness' ongoing expansion has seen it open new clubs in Lake Haven and Warrawong in recent weeks while also moving forward with ambitious expansion plans in Victoria. The…

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Apr 24, 2023 Fitness / Marketing /

 
 

Royal Life Saving 2023 Aquas Awards celebrates leading the way to safer waterways and community participation

Recognising the outstanding contributions, effort and dedication of individuals and organisations in the prevention of drowning and promotion of aquatic participation across community,…

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Apr 21, 2023 Aquatics / Education / Events / Marketing / Safety /

 
 

Clublinks offers more inclusive golf opportunities to all ages and abilities

Facilities operator Clublinks has announced the launch of its new naming conventions for golfing Tee Boxes, to be based on ability and experience at its managed site Centenary Park Golf…

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Apr 21, 2023 Access / Golf / Marketing / Recreation /

 
 

Fernwood Fitness founder Diana Williams named as winner of Fit Summit Lifetime Achievement Award

The Singapore-based FIT Summit network has announced that Diana Williams, founder and Chief Executive of Fernwood Fitness, has been chosen as the winner of the 2023 John Holsinger Lifetime…

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Apr 20, 2023 Fitness / Marketing /

 
 

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