News: Marketing
IAAPA positive about state of the global attractions industry
Providing an early insight into performance of global attractions during the first quarter of the year, the International Association of Amusement Parks and Attractions (IAAPA) has…
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Australian Event Awards opens 2023 program for entries
The organisers of the Australian Event Awards have advised that its 2023 program is now open for entries. This year will also see, as a result industry consultation, 15 new categories and…
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Commonwealth Games tops YouGov’s 2023 Global Sport Rankings list in Australia
International sporting events have been acknowledged in YouGov’s Global Sport Rankings 2023 in Australia, with the Commonwealth Games - which saw Australia as the biggest medal…
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Brisbane’s major events calendar to bring one million visitors and inject $150 million into the local economy
Major events in Brisbane, including concerts, sport and cultural festivals, are set to attract more than 1 million visitors and inject $150 million into the city’s economy this…
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BFT partners with HYROX to bring largest fitness race in the world to Australia
Fitness franchise BFT has announced that it is joining forces with HYROX, Europe's largest fitness race, to become the brand's exclusive training centre in Asia Pacific. The…
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Tenpin Bowling Australia partners with Bundeling to launch Business Club App
Tenpin Bowling Australia has partnered with leading communication platform, Bundeling to launch the Official TBA Business Club App. Headquartered in the Netherlands, Bundeling…
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Rugby Australia and British and Irish Lions announce joint commercial venture for 2025 tour
The British and Irish Lions and Rugby Australia have today announced the creation of a joint venture to manage the commercial offering for the 2025 Tour to Australia. The joint venture…
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Technogym adapts Mywellness ecosystem to integrate with equipment from other manufacturers
Having been investing for years in its Mywellness digital ecosystem, Technogym has advised that the platform's accessibility has been extended so that it can be used on any brand of…
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