News: Marketing

Big Red Group partners with brochuresDM to expand hotel network across Victoria

Looking to expand their Local Agent footprint in Victoria, Big Red Group - Australia and New Zealand’s largest experience marketplace - has entered into a strategic partnership…

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Mar 1, 2023 Attractions / Entertainment / Marketing / Tourism /

 
 

Latest campaign for Orangetheory Fitness directed by Grammy Award-Winner Dave Meyers

Orangetheory Fitness has launched ‘The Science Behind It’, the brand's latest creative advertising campaign directed by Grammy Award-winner Dave Meyers. Coming out of the…

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Mar 1, 2023 Entertainment / Fitness / Marketing /

 
 

Roy Morgan survey of Club Lime members reveals mental wellbeing as their top fitness objective

An independent survey of Club Lime members undertaken by market research company Roy Morgan has seen 67% agree that their membership of the health club brand is a necessity, not a luxury.…

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Feb 24, 2023 Fitness / Marketing / Wellness /

 
 

Sponsorship News Conference returns to Sydney in June

The Sponsorship News Conference returns to Sydney in June for what will be the largest industry gathering in the city since March 2019. The event will be held at Royal Randwick Racecourse…

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Feb 24, 2023 Education / Events / Marketing / Sport /

 
 

Swimming Australia seeks Dolphins naming rights partner

Swimming Australia has accelerated a search for a new national team naming rights sponsor with hopes to assign the asset as early as April. Swimming Australia Executive General Manager of…

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Feb 23, 2023 Aquatics / Marketing / Sport /

 
 

UBX fitness brand launches ‘Workout Like Creed’ training program

Australian-founded boutique fitness brand UBX Boxing + Strength has launched ‘Workout Like Creed’ - a first of its kind training series. The partnership between UBX Boxing +…

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Feb 23, 2023 Entertainment / Fitness / Marketing /

 
 

Gold Coast Suns secure Heritage Bank as new home venue naming rights sponsor

The Gold Coast Suns have announced that they have secured Heritage Bank as their naming rights sponsor for their home venue at Carrara. The new Heritage Bank Stadium branding replaces the…

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Feb 22, 2023 ByNigel Benton Marketing / Sport / Venues /

 
 

ATC shares its campaign ‘You Dream It, We’ll Host It’ at AIME 2023

The Australian Turf Club (ATC) has shared its ‘You Dream It. We’ll Host It’ campaign for the 30th anniversary of AIME in Melbourne - the first major industry event where…

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Feb 22, 2023 Events / Hospitality / Marketing / Venues /

 
 

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