News: Marketing
Life. Be In It activity campaign makes return to TV
Norm, the fondly remembered cartoon star of the 'Life. Be In It’ physical activity campaign of the 1970s and 1980s, has made a return to Australia’s television screens in…
read moreF45 launches first ever Australian brand campaign
F45 has launched its first Australian brand campaign, entitled ‘Every Day Athletes’, celebrating the brand’s unique community-led approach that helps members get results…
read moreDettol and Woolworths back Cricket Australia in raising funds for community participation
Leading brands Woolworths and Dettol have partnered with Cricket Australia to raise funds for community cricket via the Woolworths Community Fund (WWCF). Throughout January 2023, 20 cents…
read moreSingapore tourism expected to recover to pre-pandemic levels as of next year
With visitor arrivals creep back to pre-pandemic levels as arrival rebound, the Singapore Tourism Board (STB) has predicted that activity in the industry is expected to recover to…
read moreMKTG Sports + Entertainment welcomes 2023 with expanded offering, several new hires and promotions
MKTG Sports + Entertainment Australia, part of dentsu Sports International has today announced the expansion of their offerings, several new hires and promotions MKTG has appointed Ross…
read moreLuna Park Sydney’s biggest fan the focus of summer advertising campaign
Luna Park Sydney is using its 'biggest fan' as the key element of its summer advertising campaign. Nine-year-old Alexander was cemented as the ‘world’s biggest…
read moreEvents Management Queensland announces resignation of their Chief Executive
Events Management Queensland has today announced that the company’s Chief Executive, Cameron Hart has voluntarily resigned after more than 25 years in the role. In making the…
read moreAIA Singapore appoints Korean football star Heung-min Son as its first brand ambassador promoting holistic wellness
AIA Singapore, a leading insurance company in Singapore, has appointed Tottenham Hotspur player Heung-min Son, as its first Singapore brand ambassador to promote holistic wellness to…
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