AusLeisure

Television celebrities Steve ‘Commando’ Willis, Tom Williams, James Trethewie (of the Bachelorette) and Ironmen Kendrick Louis and Ky Hurst have this week joined in a male-only Pilates class in support of the Movember Foundation.

Held at the newly opened Vive Active studio on Sydney’s Northern Beaches, the Brolates® (“Pilates for blokes”) event was designed to encourage more men to participate in reformer Pilates while raising money for Movember.

Brolates® classes and sessions are tailored for men and include both strength and flexibility and has been developed because “a lot of blokes might think Pilates is ‘just for girls’.”

However, the press release issued to Sydney media this week promoting the classes has been described by the Guardian Australia as “a strong contender for worst PR idea of the year.” 

Founded by the man once dubbed as ‘Australia’s Fittest Athlete’, World Champion Ironman, Guy Leech, and business partner, John Keats, Vive Active is now open at Westfield Warringah Mall, on Sydney’s Northern Beaches.

Images: Exercisers, including Steve ‘Commando’ Willis join in the Brolates® classes at Vive Fitness.

25th October 2017 - REFORMER PILATES REIMAGINED AT NEW SYDNEY STUDIO 

2nd April 2017 - PILATES INSTRUCTOR RECOGNISED AS TOP INFORMATION PROFESSIONAL 

9th October 2016 - SAGE INSTITUTE OF FITNESS LOSES BATTLE TO SILENCE GOVERNMENT DEPARTMENT

3rd October 2016 - ASSA AND GUY LEECH PARTNER TO PROMOTE DEFIBRILLATORS IN AQUATIC CENTRES

12th March 2016 - LEADING PERSONAL TRAINER SICK OF ‘FAKES’ AND ‘CASH-GRABBERS’ 

6th March 2016 - ‘COMMANDO STEVE’ BACKED SAGE INSTITUTE OF FITNESS CRITICISED FOR MISLEADING STUDENTS

27th February 2014 - KX PILATES FRANCHISES ITS HIGH PERFORMANCE PILATES TRAINING 

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