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Industry experts to present fitness sales masterclasses

Industry experts to present fitness sales masterclasses
May 12, 2017

Two of Australia’s most experienced fitness sales professionals, Steve Brossman and Steve Jensen, have joined together for the first time to stage a series of seminars to help owners, managers and trainers who want to grow their fitness business.

To be held in Brisbane, the Gold Coast, Melbourne and Sydney, Sales & Marketing 2020 is a three-hour seminar that will share new and innovative marketing and sales techniques.

Jensen and Brossman believe that traditional approaches to sales are increasingly less effective and that many people are virtually immune to established marketing tactics. 

They contend that to survive, savvy businesses must adopt new and innovative marketing and sales techniques.

Brossman explains “we know the fitness industry is super competitive but most people are just selling boxes and equipment and they are not selling their own positioning ... and they don't have a point of difference.

"It's time to show people how to really stand out in the marketplace."

Jensen adds “gone are the days of having a systemised approach to sell and closes, today people want to buy from experts.”

Brossman, who opened his first fitness club in 1983 and who has established internationally successful franchises in fitness and recreation, is a widely respected entrepreneur whose Authority Factor business helps clients package their products and services to help them stand out in their market.

Jensen is the founder and Managing Director of the Impact Training Corporation, whose training programs have been boosting thousands of business profits and countless numbers of directors, owners, managers and sales professional's incomes since 1982.

In 2015, Jensen was recognised by the Australian Fitness Network with the receipt of its ‘Lifetime Achievement’ award.

Sales & Marketing 2020 is aimed at:

• Fitness club owners and managers who want to get a significant edge over their competitors, and who are looking for a sustainable solution for growth.

• Studio owners and trainers who are committed to their own personal development, and to delivering exceptional service and results to their clients.

Click below to view details for each of the Sales & Marketing 2020 seminars.

Gold Coast – 22nd June

Brisbane – 23rd June

Sydney – 28th June

Melbourne – 29th June

Main image shows Steve Jensen (left) and Steve Brossman (right).

25th March 2017 - FOUR DAYS OF BUSINESS EXPERTISE TO BE SHARED AT FILEX

14th April 2015 - AUSTRALIAN FITNESS NETWORK RECOGNISES STEVE JENSEN WITH LIFETIME ACHIEVEMENT AWARD

26th August 2011 - VIDEO MARKETING TO BOOST FITNESS MEMBERSHIP

21st April 2011 - FITNESS EXPERTS TO SHARE SALES MASTERY


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