AusLeisure

Solid crowds attended both days of competition at last weekend's R.M.Williams Longreach Muster, cheering on the stockmen and women as they put on brilliant displays of horsemanship and bush skills.

The two-day event at the Australian Agricultural College, Longreach saw a record 12 of Australia's leading cattle companies congregate to compete in a range of events.

While traditional agricultural shows are seen to be in decline, recently created events R.M.Williams Longreach Muster (established in 2007) are part of a growing number of successful events in rural and country Australia.

Backed by major corporations, often mining and resources companies along with State Government event and tourism agencies, this new generation of events is transforming the entertainment scene across the country.

In tandem and sometimes part of the growth of live performances and music festivals, these new generation of independent one, two and three-day events focus on food, motor vehicles, music, sport and country activities such as rodeos, and multicultural gatherings and are gaining more support than many regional agricultural shows.

R.M. Williams Chief Executive Hamish Turner recently explained "regional Australia has changed, its not just (about) farming anymore with the mining and resource sector embellishing itself and looking to do the right thing by communities in which they work. "

As a result, Turner believes "good quality regional events are getting a life of their own."

(Challenges facing agricultural shows and the rise of independent regional events will be explored in a feature in the September/October issue of Australasian Leisure Management).

The results of the R.M.Williams Longreach Muster were:

R.M.Williams Stockman's Challenge Junior Championship (21 and under)
• Winner – Jessiah Arnold, Williams River Cattle Company
• Second place – William Goetsch, S.Kidman & Co Ltd
• Third Place – Jasmine Carmichael, Australian Agricultural Company

The R.M.Williams Bronco Branding Competition results were:
• Equal First – Stonehenge
• Second place – S.Kidman & Co
• Third place – Jundah

R.M.Williams Golden Spurs Campdraft Men's Championship
• Winner – Jason Simms, Paraway Pastoral Company
• Second place – Rodney Crump, Williams River Cattle Company
• Equal third place – Angus Rains, Georgina Pastoral Company and Chris Stevenson, McDonald Holdings (MDH)

R.M.Williams Golden Spurs Campdraft Ladies Championship
• Winner – Wendy Wockner, Stanbroke Pastoral Company
• Second place – Nikki Iversen, North Australian Pastoral Company (NAPCo)
• Third place – Zoe Schaeffer, Australian Agricultural College Corporation

R.M.Williams Golden Spurs Campdraft Team Championship
• Winner – Georgina Pastoral
Team names: Peter Hughes, Angus Rains, Joe Duggan
• Second place – Paraway Pastoral Company
Team names: Cheyne Williams, Clare McNeven, Jason Simms
• Third place – McDonald Holdings (MDH)
Team names: Chris Stevenson, Theresa Allgood, Paul Allgood

R.M.Williams Cattle Company Buck Jump
• Winner – S.Kidman & Co Ltd, Wayne Brown
• Second place – Acton Land & Cattle Company, Percy Matsen
• Third place – Williams River Cattle Company, John Mitchell

R.M.Williams Longreach Muster Overall Winning Company
• Georgina Pastoral Company

The R.M.Williams Invitational Rodeo – QLD v NSW featured one of the best line ups of cowboys seen in recent times and was a crowd favourite with the teams battling it out in adrenalin pumping displays of rough riding talent. After several years of victory, QLD finally went down to NSW with the blues victorious by just four points.

Results of the R.M.Williams Invitational Rodeo – QLD v NSW are as follows:

R.M.Williams Invitational Rodeo – QLD v NSW
• Winner – New South Wales

Steer Wrestling
• Winner – Clancy Middleton
• Second place – Adrian Chong
• Third place – Tim Hoskins

Bareback Bronc
• Winner – Cliff Richardson
• Second place – Darren Clarke
• Third place – Brock Mulhall

Saddleback Bronc
• Winner – Ben Hall
• Second place – Andrew Turvey
• Third place – Anthony Caldwell

Bull Riding
• Winner – Sam Larsen (only competitor to ride time)

Ladies Barrel Racing
• Winner – Leanne Kenny
• Second place – Leanne Cabar
• Third place – Jo Farquhar

15th August 2012 - WITHOUT VOLUNTEERS AGRICULTURAL SHOWS 'WILL CEASE TO EXIST'

17th July 2012 - BUMPER CROWDS ENJOY 63RD MAREEBA RODEO

Support our industry news service
We hope that you value the news that we publish so while you're here can we ask for your support?

As an independent publisher, we need reader support for our industry news gathering so ask that - if you don't already do so - you back us by subscribing to the printed Australasian Leisure Management magazine and/or our online news.