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Qantas ends 30-year Rugby Australia sponsorship deal

Qantas ends 30-year Rugby Australia sponsorship deal
September 23, 2020
About the author

Nigel Benton

Co-founder/Publisher, Australasian Leisure Management

Born in the English county of Dorset, Nigel Benton is the co-founder and Publisher of Australasian Leisure Management, Australia, New Zealand and the Asia-Pacific’s only magazine for professionals in all areas of the leisure industry and the www.ausleisure.com.au website - the go to news resource for industry leaders and professionals.

With a long-term commitment to communicating all that is best about the leisure industry (aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues) his career has been defined by an ability to develop and implement industry communications.

Starting his career working in heritage visitor attractions and then adventure travel in Africa and the Middle East, an interest in writing about his experiences led to his change of career into magazine journalism and publishing.

In addition to publishing, Nigel speaks on marketing communications at a range of industry events.

He was made a Life Member of the World Leisure and Recreation Association in 2006 and is a Fellow of the Royal Geographical Society (London).

In 2020, he launched the new Asian Leisure Business website.

As of October 2024, he was inducted into the Australian Fitness Awards Roll of Honour at the 2024 AUSactive National Awards.

Among a range of published works and features, his comments on a Blog (blogspot) from 2007 to 2011, when this website went live in its current form, may be interesting to reflect back on.

His philosophy on life is to be kind to all and to indulge those that you love.

His passions include family, Newcastle United and motorcycles (especially British ones) as well as caring for Stella the pug.

Click here to connect with him via LinkedIn.

Read more from this author

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5th August 2020 - Phil Kearns appointed Executive Director of Australia’s Rugby World Cup 2027 bid

1st July 2020 - Coronavirus impact sees job losses at NSW Rugby

30th June 2020 - World Rugby cancels remainder of Sevens season

16th June 2020 - Rugby Australia forms advisory board to oversee 2027 World Cup hosting bid

2nd June 2020 - Rugby Australia announces massive cut in staff numbers

20th May 2020 - Global sports sponsorship market predicted to fall by 37% this year

16th May 2020 - Rugby Australia announces new Chair-elect

1st May 2020 - Coronavirus has multi-billion dollar negative impact on global sport

6th December 2019 - Rugby Australia Chief Executive says code ‘didn’t back down’ on Folau settlement

4th December 2019 - Rugby Australia and Israel Folau settle legal dispute with mutual apologies

30th August 2019 - Qantas to end promotion of attractions featuring captive cetaceans

2nd August 2019 - Israel Folau launches court proceedings against rugby authorities over unfair dismissal claim

24th May 2019 - Rugby Australia Chairman acknowledges reputation damage from Israel Folau saga

20th May 2019 - Israel Folau will not appeal termination citing lack of confidence in Rugby Australia

3rd May 2019 - Global sports sponsorship spending set to reach US$65 billion this year

26th October 2017 - Qantas’ Alan Joyce acknowledged for backing gay marriage

24th November 2015 - Qantas and nib combine to link to health insurance with activity rewards

3rd October 2013 - Qantas and MONA agree two year partnership

19th December 2012 - Etihad steps in after Qantas pulls Tourism Australia deal

23rd May 2012 - Australian Rugby Union secures ongoing Qantas sponsorship: welcomes new IRB funding

6th January 2012 - Cricket Australia seals four-year partnership with Qantas


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