Saudi Arabia's Ministry of Hajj and Umrah has announced the launch of an integrated digital platform that offers all pilgrims and visitors an easy-to-use planning gateway for their journeys to the cities of Mecca and Medina.
Aiming to enhance the experience of Muslims visiting the Kingdom of Saudi Arabia and facilitate the arrival procedures for visitors to perform Umrah, the Nusuk e-platform forms part of the Vision 2030 Pilgrim Experience Program.
Nusuk provides information and a wide range of services for pilgrims and visitors, enabling them to perform the Rituals of Umrah with ease and comfort. It will also raise the quality of the services provided and enrich the religious and cultural experience of visitors, in order to achieve the desired goals of Saudi Vision 2030.
Nusuk is launched in cooperation and partnership with the Saudi Tourism Authority to provide the full range of services across the Visit Saudi ecosystem including facilitating visas, permits, booking processes, and procedures. Nusuk also offers various packages and programs to improve and enrich the experience of Muslims visiting Makkah and Madinah.
At a later stage, additional services will include interactive maps, a calendar of offers and activities, healthcare information and services, and a digital guide for all policy guidelines which is provided in several languages. Nusuk also offers opportunities for the private sector, enabling service providers to offer their services electronically to pilgrims and visitors. The Maqam platform will continue to support Umrah Trip Program planning until its services are transferred to Nusuk at a later stage.
His Excellency the Minister of Hajj and Umrah, Chairman of the Committee for the Pilgrim Experience Program, Dr. Tawfiq Al-Rabiah, explained that Nusuk is a continuation of efforts to improve the quality of the services provided to pilgrims by using the latest technology. Additionally, Nusuk, in conjunction with several government agencies, will work to facilitate ease of procedures and enable pilgrims and visitors to enjoy their spiritual journey with ease and comfort.
While His Excellency the Minister of Tourism, Chairman of the Board of Directors of the Saudi Tourism Authority, Ahmed Al Khateeb, addressed the importance of Nusuk under the umbrella of the Pilgrim Experience Program, and its role within the framework of cooperation and integration between the Authority and the Ministry of Hajj and Umrah. This is a key step in achieving the objectives of Saudi's Vision 2030 by facilitating the process of Umrah and providing the best services to all Muslims.
For more information, please visit www.nusuk.sa
Images: Mecca's Great Mosque (top) and the news Nusuk digital platform which aims to facilitate pilgrim journeys for visitors from around the world (below).
About the author
Nigel Benton
Co-founder/Publisher, Australasian Leisure Management
Born in the English county of Dorset, Nigel Benton is the co-founder and Publisher of Australasian Leisure Management, Australia, New Zealand and the Asia-Pacific’s only magazine for professionals in all areas of the leisure industry and the www.ausleisure.com.au website - the go to news resource for industry leaders and professionals.
With a long-term commitment to communicating all that is best about the leisure industry (aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues) his career has been defined by an ability to develop and implement industry communications.
Starting his career working in heritage visitor attractions and then adventure travel in Africa and the Middle East, an interest in writing about his experiences led to his change of career into magazine journalism and publishing.
In addition to publishing, Nigel speaks on marketing communications at a range of industry events.
He was made a Life Member of the World Leisure and Recreation Association in 2006 and is a Fellow of the Royal Geographical Society (London).
In 2020, he launched the new Asian Leisure Business website.
As of October 2024, he was inducted into the Australian Fitness Awards Roll of Honour at the 2024 AUSactive National Awards.
Among a range of published works and features, his comments on a Blog (blogspot) from 2007 to 2011, when this website went live in its current form, may be interesting to reflect back on.
His philosophy on life is to be kind to all and to indulge those that you love.
His passions include family, Newcastle United and motorcycles (especially British ones) as well, until February 2025 when she left us, caring a little pug named Stella.
Click here to connect with him via LinkedIn.
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