AusLeisure

Following a successful three years supporting unprecedented growth in NSW, Belgravia Leisure Chief Executive Nick Cox has announced the promotion of current NSW State Manager, James Ellender to the role of General Manager of Marketing and Strategy.

Since 2015, Ellender (pictured) has grown the team and operations throughout NSW, leading the expansion of operations in the City of Sydney, re-winning the three site Liverpool contract, and leading the establishment of two green field sites.

Announcing the new appointment, Cox stated “James has made a significant contribution to the growth, stability and reputation of Belgravia Leisure and we are all thankful of his contribution in both a challenging and rewarding period for our team.”

With Belgravia Leisure, one part of the growing Australian owned Belgravia Group, now operating over 165 aquatic, golf, recreation, tourism and wellness facilities across Australia and New Zealand, Ellender’s new role is seen as pivotal in driving customer experience, marketing and communication strategies across Belgravia Leisure’s nearly 30 million annual visits.

Cox added “James has aspired to return to a marketing role since joining the team in operations and it’s a great credit to him that he has been recognised for his strategic focus, leadership and commitment to putting the customer at the centre of everything we do.

“Prior to his time with the group, James held a range of executive roles in Marketing both in our industry, with not for profits and State government and it’s great to have James join the Executive team.”

Belgravia Leisure have also recently appointed Victoria Goodwin-Barlow to the role of Regional Manager, City of Sydney, joinings David Burns, Scott Hawkins and Nicole Dunn on the NSW Leadership Team.

The business has also engaged executive recruitment agency Advance Careers to undertake further NSW state leadership recruitment is underway.

Related Articles

23rd August 2018 - Swimming Australia and Belgravia Leisure present new swim program to 40,000 children

22nd May 2018 - Belgravia Leisure looks to local employment as it takes on management of Port Pirie Leisure Centres

9th April 2018 - Belgravia Leisure successfully hosts over 200 swimmers in its first NSW Belgravia Cup

8th February 2018 - Belgravia Leisure announces new parks, resorts and tourism joint venture

31st October 2017 - New partnership to develop careers in aquatics, fitness, recreation and sport

16th February 2017 - City of Sydney aquatic facilities attract a million users in seven months

21st April 2016 - Belgravia Leisure completes management takeover of City of Sydney indoor aquatic centres

1st December 2015 - Belgravia Leisure and Life Saving Victoria extend partnership agreement

29th October 2013 - More contract wins for Belgravia Leisure

22nd December 2010 - New Marketing and Communications Manager for YMCA Sydney

---

Support our industry news service
We hope that you value the news that we publish so while you're here can we ask for your support?

As an independent publisher, we need reader support for our industry news gathering so ask that - if you don't already do so - you back us by subscribing to the printed Australasian Leisure Management magazine and/or our online news.