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After an enforced hiatus, the Ticketing Professionals conference is returning to Sydney’s CommBank Stadium on 2nd and 3rd November 2022 with more than 30 sessions and featuring International and local speakers.

Speakers at the conference will include Richard Howle, Director of Ticketing for the NEC Group UK, who will present a keynote session on Thursday 3rd November entitled 'Batteries Not Included'.

This session will explore what ticketing professionals can do to ensure the delivery of more customer delight than dissatisfaction?

On Wednesday 2nd November, Sean Callanan of Sports Geek will deliver a keynote session ‘Digital to Dollars’ which will look at ways venues can enhance revenue through digital outcomes.

2022 will bring more international speakers including Andrew Thomas, Director of Ticketing Professionals UK, who will challenge delegates in a session about what can be learned from other industries and start-ups and Sean Kelly, Founder of Vatic will discuss the 'Psychology of Pricing'.

Organisers are also pleased that local experts such as Kim Tran, Policy and Governance Director at Live Performance Australia, will return with another engaging session while Amalia Hordern, Senior Director Asia-Pacific at Tessitura Network will invite us to examine 'Customer Engagement Mapping: navigating the pandemic pothole' and Lyndell Pond will explore the 'Changing Pace of Digital'.

With more speakers to be announced in the coming weeks, speakers can look forward to topics on managing the customer journey, new technology such as NFT, the challenges facing sports ticketing and discussions on accessibility, ticketing trends and professional development.

Looking forward to the conference, event organiser Jo Michel explains that “Ticketing Professionals Conference Australia is an opportunity to network with other ticketing professionals from across sports, concerts and theatre.

“There is no other opportunity in Australia to do this.

“We work in a visible yet hidden industry, where the detail of what we do is unknown to most. Let’s build a formal community to not only develop our own skills but to build skills and a career path for the industry.”

Ticketing Professionals Conference Australia was founded in 2005 by the late Tim Roberts and the NARPACA (now Stage Queensland) team.

In 2018, recognising an opportunity to enhance professional understanding and growth in the Asia Pacific region closer to home, the event was revived in association with the Australia Council Marketing Summit.

Working with the Ticketing Professionals Conference UK international team and the INTIX (International Ticketing Association) board, the first conference was presented in November 2019 at what was then Bankwest Stadium, welcoming 200 delegates from across Australia, New Zealand and Asia and presented 25 sessions across two days.

In 2019, speakers such as Maureen Andersen, INTIX President, Dave Wakeman - ‘The Revenue Architect’, Einar Sævarsson - Chief Executive of Activity Stream, Stuart Buchanan - Head of Digital Programming at Sydney Opera House, Kim Tran and Nick Falzon - Vice President Sales for Disney Theatrical Productions among others presented on a wide variety of topics including customer engagement, accessibility in ticketing, pricing strategy, data protections and management.

Click here for more information on the Ticketing Professionals Australia Conference in the Australasian Leisure Management industry Calendar. 

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