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Looking to deliver ‘vibrant precincts connecting people’ VenuesWest launches five-year strategic plan

Looking to deliver ‘vibrant precincts connecting people’ VenuesWest launches five-year strategic plan
August 19, 2022

With the aim of being Australia’s leading provider of sport and entertainment venues and precincts, VenuesWest has released its Strategic Plan 2022-2027: Vibrant precincts connecting people to world class sport and entertainment experiences.

Setting out VenuesWest’s vision over the next five years, the strategy sets out the ambitions of the statutory authority, which owns and manages 13 sport and entertainment venues on behalf of the Western Australia Government, including Perth’s RAC Arena and Optus Stadium.

Supported by a refreshed purpose “to support high performance sport and deliver world class athletes”, a media release introducing the strategy advises “the vision will ensure that Western Australians continue to experience iconic sporting and entertainment events in evolving world class precincts and is welcomed as the state sees the return of national and international event business after two challenging years.

“Supporting high performance sport is VenuesWest’s core activity, achieved by enabling current and future Western Australian elite athletes to train and compete in their home state.”

Launched at a recent stakeholder function at Optus Stadium and attended by around 70 of Western Australia’s key figures in the sport and entertainment industries, VenuesWest Chief Executive, David Etherton commented on LinkedIn “I'm proud of the bold and aspirational vision that sets the direction of our Strategic Plan 2022-2027; to be Australia's leading provider of sport and entertainment venues and precincts.”

Welcoming the strategy, Western Australian Sport and Recreation Minister, David Templeman stated "Western Australian athletes performed exceptionally well at the Birmingham Commonwealth Games and VenuesWest’s commitment to supporting high performance sport will ensure our athletes have the best chance leading up to the Victoria 2026 Commonwealth Games and Brisbane 2032 Olympic Games."

Athletes are supported via investment in facilities to meet national and international competition compliance, prioritisation and subsidisation of training and competition activities, provision of pathways to international competition and the Brand Ambassador program.

Advising that Strategic Plan also defines the path for continued commercial success, enabling direct reinvestment across the portfolio of venues and ongoing subsidisation of high performance sport,  Etherton added "VenuesWest has hosted some of the most iconic events in Western Australia's history, and the success of these events helps support our athletes to train and compete in Western Australia."

Click here to read the Strategic Plan.

Related Articles

1st August 2022 - RAC Arena Catering Manager acknowledged for lifetime career achievements

21st July 2022 - VenuesWest community partnerships continue to deliver benefits to charity organisations

7th July 2022 - Optus Stadium named Venue of the Year at TheStadiumBusiness Awards

21st June 2022 - VenuesWest appoints first female Chair and welcomes new board member

17th June 2022 - New Arts and Culture Trust Board to replace Perth Theatre Trust

13th May 2022 - VenuesWest seeking casual staff to work at its sport and entertainment venues

5th May 2022 - Optus Stadium’s accessible rooftop experiences an Australian first

13th April 2022 - Sponsorship deal sees oval at Perth’s HBF Arena renamed Pentanet Stadium

25th March 2022 - Perth’s Optus Stadium set to welcome up to 45,000 fans for AFL round three

9th March 2022 - New Vertigo rooftop experience launched at Perth’s Optus Stadium

25th February 2022 - Western Australia’s top sports stars recognised at Perth’s Optus Stadium

19th January 2022 - Construction commences on new dryland dive facility at Perth’s HBF Stadium

2nd December 2021 - VenuesWest High Performance strategy backs emerging sports

3rd November 2021 - Two new board members appointed at VenuesWest

10th September 2021 - VenuesLive steps up recruitment drive for Optus Stadium hospitality staff

19th August 2021 - Construction begins on Western Australia’s State Football Centre and $35 million upgrade announced for HBF Park

10th August 2021 - RAC Arena’s Michael Scott inducted into the Australian Hotels Association’s (WA) Hall of Fame

16th April 2021 - Returning to full capacity operations sees Perth’s Optus Stadium and RAC Arena look to recruit

11th June 2020 - Albany Entertainment Centre becomes Western Australia’s first theatre to reopen

12th July 2019 - Western Australian Government takes HBF Park developer to Court over venue ‘defects’

19th November 2018 - Health insurer HBF secures naming rights for Perth’s NIB Stadium


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