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The Local Organising Committee of the World Athletics Championships Tokyo 25 (WCH Tokyo 25) have unveiled the official motto and visual identity for this year’s highly anticipated event.

The visual identity is represented by an official poster representing the dynamism of athletics as a sport - designed to captivate and inspire audiences across the world.

The poster features the official motto for the 20th edition of the Championships; 'Every second, SUGOI'.

The official motto of WCH Tokyo 25, ‘Every second, SUGOI’, carries a powerful message - one that aspires to make the Japanese word ‘SUGOI’ (amazing, extraordinary) a global expression of awe and inspiration. ‘Every second, SUGOI’ signifies that every moment of this year’s Championships, from start to finish, will be extraordinary, creating an event where the spirit of ‘SUGOI’ resonates with everyone.

The motto also marks a historic first for the World Athletics Championships by combining both the language of the host country, Japanese and the English language.

Organisers advised that “it reflects the LOC’s ambition to transcend language barriers, encouraging people worldwide to connect through shared emotions and a love for sport. With this, WCH Tokyo 25 is envisioned as a platform for people across the world to unite with Tokyo and Japan through the universal language of athletics.”

World Athletics Indoor Championships Nanjing 25
World Athletics is also counting down to its much-delayed World Athletics Indoor Championships Nanjing 25, being held from 21st to 23rd March.

More than five years since the first cancellation of China's inaugural World Athletics Indoor Championships due to the Covid pandemic, the provincial capital of Jiangsu was originally scheduled to host the event in 2020, 2021 and 2023.

The postponements saw the 2022 edition eventually held in the Serbian capital of Belgrade, and the last edition in the Scottish city of Glasgow in 2024.

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