Overwhelming response for HYROX Australian fitness competition

August 1, 2023

Karen Sweaney

Events / Fitness / Marketing /

HYROX, Europe's largest fitness race, is counting down to the running of its inaugural Asia Pacific fitness competition in Australia later this month, noting that the response to the event having been "overwhelming".

Hyrox’s first APAC events are scheduled to take place in Sydney on 12th August at Sydney Showground, Sydney Olympic Park, followed by Melbourne at Melbourne Showground, Ascot Vale on 26th August.

Since registrations opened in April this year, the response to HYROX Australia has been overwhelming, with over 5,500 everyday athletes jumping aboard and Melbourne's event about to sell out with less than 100 tickets remaining. Coupled with over 3,000 spectators, these events promise to provide an impressive sports festival-like atmosphere.

Fitness franchise BFT has partnered with HYROX to become the brand's exclusive training centre in Asia Pacific. The largest global partnership for HYROX not only gives Australian exercise enthusiasts something to train for but also helps to boost HYROX’s profile across the APAC region, while driving BFT brand awareness in Europe as they continue their worldwide expansion.

HYROX is described as “more than a race; it's the fitness competition for everybody”, and has seen more than 50,000 participants compete at their events in London, New York, Madrid, Hamburg and Amsterdam, making them the largest fitness race in the world.

The fitness competition combines endurance and functional workouts and celebrates the basics of human movement; running, pushing, pulling, jumping and throwing.

The standardised format comprises 1km running segments interspersed with 8 functional workout stations - including SkiErg, Sled Push and Pull, Burpee Broad Jumps, Rowing, Farmers Carry, Sandbag Lunges, and Wall Balls.

Each participant is equipped with a timing chip, capturing huge amounts of performance metrics and creating comparative global ranking across all events, divisions, and age groups.

The events scheduled for Sydney and Melbourne will see HYROX give gym goers a platform to test their strength, skill and endurance, while doing exercises you would usually find in any gym class. This makes the event one of the most accessible in the world, as competitors compete at their own pace depending on their fitness levels.

Mat Lock, HYROX Country Manager for Australia and New Zealand enthused "we are super excited to bring HYROX Down Under. It's no secret that Aussies share a passion for fitness and HYROX provides the perfect platform for everyday athletes to train and test themselves alongside their mates."

HYROX is designed to be accessible for everyone from fitness enthusiasts to elite competitors. Whether participating as a solo entrant, teaming up for the Doubles division with a mate, or taking part in a Relay as a team of four, HYROX has something for everyone.

HYROX promises an unforgettable Australian experience for participants and spectators alike noting “this is not just a fitness event, it's a celebration of human strength, determination, and community.”

HYROX's originated in Germany, where the inaugural event in 2017 saw 650 participants. Today, HYROX has races in 17 countries, and welcomes more than 120,000 global participants to the HYSOCIETY each year.

Registrations are selling fast and can be purchased via the links below. Spectators wanting to cheer and be part of the excitement on race day can also purchase their spectator tickets via the links below:

With volunteers instrumental for a successful event. HYROX is looking for fun and outgoing people to help on race day in both Sydney and Melbourne. Register as a volunteer here

For more information, visit hyroxaustralia.com/the-fitness-race/

HYROX is proud to donate $1 from each registration to their Australian charity partner Lifeline Australia; the national crisis support and suicide prevention service.

HYROX Australia is supported by: Official HYROX Training Centre - Body Fit Training (BFT), Official Hydration partner - Uthrive, Official Protein and Supplements partner - Happy Way Official Energy Drink partner - Red Bull and Official & Exclusive Sportswear & Apparel Partner - Pressio

Images: BFT (top) and a HYROX event (below).

About the author

Karen Sweaney

Co-founder and Editor, Australasian Leisure Management

Artist, geoscientist and specialist writer on the leisure industry, Karen Sweaney is Editor and co-founder of Australasian Leisure Management.

Based in Sydney, Australia, her specific areas of interest include the arts, entertainment, the environment, fitness, tourism and wellness.

She has degrees in Fine Arts from the University of Sydney and Geological Oceanography from UNSW.

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