DAE Global
DAE Global is one of the world’s leading international creative and production practitioners, creating award-winning sport, culture and entertainment experiences for over 30 years. It was…
read moreStrategic Membership Solutions, an organisation providing strategic planning, sponsorship, and membership support for associations, has flagged a new threat - AI-powered cyberattacks.
With this month being Cyber Security Awareness month, Belinda Moore from Strategic Membership Solutions notes it is the perfect time for associations to get across this and offers the following information.
AI-powered cyberattacks aren’t your run-of-the-mill phishing attempts. Hackers are using AI to create smarter, more sophisticated attacks that adapt in real-time. Imagine a system that learns from your association’s behaviour, bypassing defences and attacking when you’re most vulnerable—whether it’s post-conference chaos or during a routine system update.
AI: The Hacker’s Secret Weapon
AI doesn’t just help your association streamline processes; it also enables cybercriminals to dig deep into your systems, identifying weak spots. Worse, these attacks can evolve and change as they learn, making them nearly impossible to predict or stop.
Data Poisoning: When AI Works Against You
Think your data is safe? Hackers can corrupt it, feeding your AI false information. Decisions made on poisoned data could lead to flawed strategies, wrong decisions, and a serious loss of trust.
Deepfakes: Don’t Believe Your Eyes
We’re in the age of video calls, but what if that face on the screen isn’t real? Deepfakes, AI-generated videos, can impersonate anyone - even your CEO - leading to fraudulent decisions or approvals that can cost your association big time.
Predictive Threats: Attacks You Can’t See Coming
AI allows cybercriminals to predict your vulnerabilities, striking when you’re least prepared. These attacks are smarter, faster, and more targeted than ever before.
AI-Malware: Self-Learning Destruction
Old-school viruses had nothing on this. AI-powered malware learns as it spreads, adapting to security measures, becoming harder to detect and even harder to eliminate. This type of malware can wreak havoc before you even realise something’s wrong.
Credential Stuffing: Hacking on Autopilot
Hackers use AI to quickly test stolen passwords across multiple systems, automating attacks on a massive scale. If your members or staff reuse passwords (and let’s face it, they do), credential stuffing could lead to unauthorised access across numerous platforms.
What’s Can You Do?
Belinda Moore advises the risks have evolved but questions whether associations’ insurance has and notes that “if you haven’t reviewed your cyber coverage lately, now’s the time to call KBI Insurance.”
Strategic Membership Solutions has partnered with KBI because they believe they’re the best fit for the association sector. Also, Answers for Associations gets a commission, which helps fund the free services they provide for associations.
Moore adds “KBI know associations and offer tailored cover at competitive rates - and they specialise in cyber. Whether it's making sure you're secure against those AI-fuelled cyber nasties or just giving your policies a fresh look, they can help.
“The last thing you want is to explain to your board that a deepfake video scammed your association’s funds and it's not covered in your insurance policy - so take a few minutes to ensure you are covered just in case.”
Click here for a quote or to schedule a call closer to your renewal date.
Image. Credit: KBI Insurance
8th August 2024 - UBX fitness franchise co-founder helps promote new Cyber Wardens campaign
16th July 2024 - ‘Nullbulge’ hackers claim to have carried out major cyber attack on Disney
31st May 2024 - Ticketek Australia advise that customer accounts may have been accessed in cyber security breach
9th February 2024 - CyberCX report indicates growing cyber risks to global sport
24th December 2023 - Life Saving Victoria advises of cyber attack
31st January 2022 - New Zealand tourism businesses facing cybersecurity challenges
13th November 2021 - Businesses need to brace for cyber threats ahead of holiday season
1st July 2021 - Fitness and Lifestyle Group sign with Airlock Digital to protect against cyber attacks
13th September 2024 - Strategic Membership Solutions releases latest whitepaper ‘Evolving Association Membership Models’
5th June 2024 - Strategic Membership Solutions flags the High-Value Sponsorship Trends in 2024
4th June 2024 - Strategic Membership Solutions highlights benefits to associations of deploying chatbots
6th March 2024 - Strategic Membership Solutions spotlights 14 conversations dominating Association Planning in 2024
11th July 2023 - Strategic Membership Solutions share how associations can attract and retain younger members
20th June 2023 - Strategic Membership Solutions release new whitepaper covering the impact of AI on Associations
31st May 2023 - Strategic Membership Solutions shares how to deal with difficult Board Members
9th May 2023 - Strategic Membership Solutions shares strategies for retaining sponsors
12th April 2023 - Strategic Membership Solutions shares how to avoid common sponsorship mistakes
10th February 2023 - Strategic Membership Solutions share ideas for creating immersive and engaging conference experiences
12th January 2023 - Strategic Membership Solutions highlights the Association Trends to watch in 2023
26th June 2020 - Strategic Membership Solutions survey informs associations on planning requirements post COVID-19
Support our industry news service
We hope that you value the news that we publish so while you're here can we ask for your support?
As an independent publisher, we need reader support for our industry news gathering so ask that - if you don't already do so - you back us by subscribing to the printed Australasian Leisure Management magazine and/or our online news.
Click here to view our subscription options.
The Complete Guide to Leisure Industry Products & Services.
DAE Global is one of the world’s leading international creative and production practitioners, creating award-winning sport, culture and entertainment experiences for over 30 years. It was…
read moreTim Batt Water Solutions are at the very forefront of the commercial aquatic business in Australia, with over 30 years specific experience supplying and installing chemical control and dosing…
read moreSwimplex Aquatics are a world-class company dedicated to the commercial pool, waterslide industry. We are Australian market leaders servicing all states Australia wide. Swimplex provide a full…
read moreGladstone Health & Leisure (Gladstone MRM Pty Ltd Australia) is a leading supplier of leisure management and fitness software and is endorsed by leading health and fitness professionals and…
read moreAIS Water, the trading name of Australian Innovative Systems, is a multi-award winning, Australian owned leader in the design, production and supply of commercial and residential chlorine generators…
read moreFun Wheels Pty Ltd are the premium dealer in Australasia for the Dutch company BERG’s commercial and domestic products. Our flagship product is their revolutionary pedal go-kart – the…
read moreAflex Inflatables are the leaders for obstacle courses, pool toys, waterparks and land-based watersides and fitness runs. They are industry leaders offering the widest range of pool, lake and beach…
read moreGet your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!