California Fitness introduces mass participation brand HYROX to Vietnam
California Fitness and Yoga - one of the most popular high-end gym chains in Vietnam – has partnered with Hybrid Fitness Racing Hong Kong to bring the global phenomenon of HYROX to Vietnam.
HYROX is a mass participation, competitive fitness race that combines running with functional workouts: participants run 1km followed by a functional workout, repeated eight times. Each time, the functional element changes, with the eight disciplines being SkiErg, sled push, sled pull, burpee broad jumps, rowing, farmers’ carry, sandbag lunges and wall balls.
California Fitness & Yoga Chief Executive Dane Fort noted “as the leading fitness brand in the country, California Fitness always strives to be the first to bring high-quality workout experiences to the Vietnamese population. We are proud to be the first fitness centre in the country to partner with HYROX.
“With our mission of One Life Live Well, we’re committed to bringing the Vietnamese people as many opportunities to stay fit and healthy and enjoy life as we can.
“Sport is very popular here, including events such as triathlon and marathon, but there hasn’t been a similarly fun yet challenging event for gym enthusiasts – until now. Having completed a HYROX race myself, I knew it was something we needed to bring to Vietnam and to our fantastic CA’thlete community.”
Launched in June and now available across all clubs nationwide, there are two elements to the California Fitness HYROX offering.
The first is the HYROX P’F”T (Physical Fitness Test) series, which establishes race readiness and suitable participation level as well as general fitness. This is available free of charge to all California members and takes place at least once a month in each club. It was completed by 3,000 people in the first two months.
Fort added“It’s a great way to test your fitness, even if you don’t currently intend to race.”
The second is a HYROX small group training program that runs at least once a week in each club. Focusing on three key elements – functional fitness, strength and endurance – these sessions take place in the clubs’ PTX zones, cater for between five and 10 people and incur an additional fee.
Sitting under California’s PT 3.0 umbrella – a newly launched reimagining of all PT and small group training services – every group HYROX class is run by one of California’s HYROX-certified master trainers.
Fort enthused “there is significant momentum behind HYROX and we’re seeing high levels of interest among members and non-members, all of whom can access our new HYROX services.
“The exciting fitness playground of HYROX gives us a great opportunity to attract new people to our clubs, as well as giving existing members even more reason to upgrade to PT 3.0.”
Hybrid Fitness Racing Hong Kong is planning an inaugural HYROX event in Vietnam in late 2025, with California gearing up to play a role as “a major partner”.
Images: Over 3,000 CA’thletes have taken part in the HYROX P’F”T since it launched at California Fitness two months ago.
Related Articles
22nd August 2024 - Fitness and Lifestyle Group launches affiliate partnership marketing program
21st August 2024 - California Fitness launches new Women Wellness Program
28th June 2024 - HYROX indoor fitness competition expands across Australia
28th May 2024 - Two-year agreement sees F45 named as official HYROX training partner for selected destinations
4th March 2024 - Hyrox partners with ‘Asia’s Gym of the Year’ BASE Bangkok
1st August 2023 - Overwhelming response for HYROX Australian fitness competition
15th June 2023 - HYROX mass-participation fitness indoor race to make Singapore debut
18th April 2023 - BFT partners with HYROX to bring largest fitness race in the world to Australia
3rd November 2023 - California Fitness Festival’s transformative One Life Live Well event set to run annually
21st December 2022 - California Fitness & Yoga celebrates 15th anniversary with array of exciting and inspiring challenges
5th December 2022 - California Fitness slows expansion in Vietnam to improve member retention
19th April 2022 - Fitness and Lifestyle Group unveils its latest tech innovations
27th April 2019 - California Fitness liquidators’ report shows chain operated at a loss for more than three years
3rd June 2016 - Hong Kong Consumer Council slams California Fitness for aggressive sales practices
6th December 2010 - California Fitness’ Latest Hong Kong Club
26th October 2010 - World Gym acquires California Fitness in Taiwan
10th September 2009 - California Fitness Sells Malaysian Business
Support our industry news service
We hope that you value the news that we publish so while you're here can we ask for your support?
As an independent publisher, we need reader support for our industry news gathering so ask that - if you don't already do so - you back us by subscribing to the printed Australasian Leisure Management magazine and/or our online news.
Click here to view our subscription options.
supplier directory
The Complete Guide to Leisure Industry Products & Services.
Advanced Aquarium Technologies
Advanced Aquarium Technologies (AAT) is a world leader in the design, construction, and operation of landmark public aquariums. Led from Queensland, AAT has delivered aquarium projects in over 25…
read moreCENTAMAN
Centaman has been a market leader in Enterprise Software Solutions for the leisure and recreation industry and both profit and not-for-profit attractions since 1991. It offers a wide range of software…
read moreDigonex
Digonex is a leading provider of customised dynamic pricing solutions to clients in arts and entertainment, sport, attractions, cultural institutions and retail sectors. Digonex’s technology is…
read moreAugmented Creative
Augmented Creative is an open organization of like-minded and highly dedicated, creative people who conceive, plan and execute visual solutions. We pursue new and innovative visual ideas to help…
read morePlayRope
Playrope Aqua-Fun, are the Australian & New Zealand exclusive distributors for Vortex Aquatic Structures International, the world leader in aquatic playgrounds and urban water landscapes.…
read moreExerp
Exerp is a global IT specialist in member management software for the fitness and leisure industry. By focusing on the needs of large enterprises, where streamlining, control and scalability are…
read moreICP
ICP is an Australian-based company focused on indoor climbing. ICP will manage your project from initial design to completion and beyond, whether you're building an international-level climbing…
read moreget listed with our suppliers directory
Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!